2024 SUMMER SERIES – ON DIGITAL
Technology is changing by the minute. If we do not transform, we will become dated or obsolete. In this panel discussion, we will explore digital trends and how we can optimize engagement for sustainable growth. We will examine various aspects of a campaign (objectives, audience, and messaging) and how to capitalize on each element. Lastly, we will discuss innovative strategies to enable organizations to thrive in a digital era. Together, we digitize and transform.
Alana Walker Carpenter is a trailblazer. She has redefined what it means to lead, what success looks like, and the gift that love, compassion, and empathy can bring to the boardroom.
Serving in the capacity of CEO of Intriciti, Alana created and leads an organization to inspire business leaders to integrate their faith and business. Prioritizing relationships, collaboration, and stewardship, Ms. Walker Carpenter founded the Canadian Centre for the Integration of Faith & Business in 2024.
With relationships as her trademark, Alana makes generous space for all to have a seat at the table whether one has a little faith, a lot of faith, or no faith at all.
Prior to assuming her current roles, she practiced human resources for a downtown consulting firm.
Ms. Walker Carpenter holds a Bachelor of Arts from the University of Western Ontario and a Post-Graduate Degree from Humber College of Applied Arts and Technology. She received numerous academic and leadership awards prior to, during, and upon graduation.
With well-earned accolades, she continues to live out her calling. In 2023, she was honoured as a Global Corporate Hero. In 2014, she was named one of the Top 100 Christian Leaders in Canada and was three times nominated for the Top 35 Under 35 Award.
Outside of the boardroom, Alana can be found cheering her teenage son Carter on at the baseball diamond and volleyball court. Ms. Walker Carpenter resides in Canada with her husband and best friend Kevin. Together, they serve on a number of local, national, and international boards.
Brian Batenburg is the Head of Digital Advertising Sales for The Globe and Mail. With over 15 years of digital marketing experience and a focus on programmatic and performance media, Brian has honed his expertise in forging direct and meaningful connections between publishers, brands and consumers, driving the development of awareness, engagement, and quantifiable results.
Ryan Johnston is the Director of Digital Strategy at Radiant and Bark Communications, where she combines creative and strategic expertise to help clients achieve their marketing and communications goals.
Growing up in the GTA, Ryan moved to London, Ontario to attend Western University for both her undergraduate and master’s degree programs in media and communications. She fell in love with the city (and her husband who she met there) and has now settled down in London.
Ryan’s diverse background in media has paved the way for her current role at the agency. Throughout her career she has worked in video production, social media, writing, design, corporate communications and marketing.
Ryan integrates her professional skills with a passion for creativity, influenced by her love for music, movies, and all things artistic. You can often find Ryan and her close group of friends attending concerts year-round, as her love for music is a constant source of inspiration.
Ryan takes pride in the team she works with at Radiant and Bark Communications, and the work they do truly help brands thrive in all things marketing and communications. Nothing fuels her fire like developing strategies to strengthen brands and help them make a bigger impact on the world.
Eva is Co-Founder and Chief Operating Officer at Borrowell a fintech company making financial prosperity possible for everyone. Borrowell offers free credit scores and reports as well as personalized financial product recommendations. Borrowell also offers its own credit building products, Credit Builder and Rent Advantage, Canada’s first tenant-driven rent reporting product. With over 3 million members and 1 million mobile app users, Borrowell is one of largest consumer fintech companies in Canada.
Borrowell has won numerous awards, including being named one of the top 100 fintech companies in the world by KPMG and ranking 4th on the Deloitte Technology Fast 50™ list of fastest growing companies in Canada.
Eva is an EY Entrepreneur Of The Year® winner in Ontario, and was named one of the Standout 35 on the global Women in FinTech Powerlist. She currently serves on the board of World Vision Canada and the Advisory Board of the Smith School of Business. Eva holds degrees from the Kennedy School at Harvard University and the Smith School of Business at Queen’s University. She lives with her husband and two children in Toronto’s east end.
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Merci